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BEST of Marketing Analytics Summit

First of all, Happy New Year from everyone at Duga Digital.


We've started 2025 at pace with Doug (Director of Analytics) having the privilege of presenting at the BEST of Marketing Analytics Summit virtual conference - FIVE incredibly actionable insights for your analytics that you probably didn't know about:


  1. Know your hits - tactics to deliver auditable, trusted, data

  2. Money saving advice when your data collection volumes are large

  3. Cross domain diagnosis tactics you probably haven't considered

  4. Server side GTM admin that everyone forgets

  5. The best practice advanced analytics for Shopify


These are all real world examples of solving problems for clients. They're great examples of learning, knowledge share, and growth - key Dugan values. They all lean towards striving for data quality.


Henry Ford is credited with the quote "Quality is doing it right, even when nobody is watching". We'll happily hang our hat on that one.


Enjoy the deck here and feel free to drop in your comments and questions if you'd like to know more.

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